AbbVie Marketing Manager (Rheumatology or Dermatology) in San Juan, Puerto Rico
Marketing Manager (Rheumatology or Dermatology)
USA, Puerto Rico, San Juan
Hold accountability and responsibility for allocated Brand P&L and financial planning (Financial Plan, Focus/Update, LRP)
Drive development of Brand strategy within Brand planning process in line with responsibilities allocated within the Brand Team
Maximize brand’s sales and margin revenue, through the effective management and execution of Brand activities as per Brand Plan and through effective leadership, contribution and participation in Brand Team activities
Set future direction for existing and new products and business opportunities
Support product market expansion through innovative commercial programs. Develops view on Brand issues and competitive positioning, customer segments and their needs, and market development
Develop & effectively execute Brand/commercial strategies with specific timelines, budgets and stakeholder responsibilities, aligned with Brand planning process and Brand Team direction
Responsible, as project owner, of development brand promotional material and Med/Reg (ePass) approval process
Translate strategy to implementation into tactics; communicate clearly and allocate responsibilities to cross functional team members and in-field team (e.g. product messaging by physician segment)
Monitor Key Performance Indicator results and feedback and propose strategic planning/tactics adjustment
Maintain and develop in-depth customer insight to anticipate stakeholder needs
Bachelor’s Degree required. Concentration in either science or business administration desirable. MBA preferred.
Excellent written and verbal communication skills, including effective presentation skills. Ability to communicate objective and results to a variety of audience.
Three (3) to five (5) years of experience in marketing, sales and / or experience in the commercial area. Candidates must have experience in the pharmaceutical industry of rheumatology and / or dermatology .
Must be result-oriented, pay attention to detail, be accurate, prompt and able to meet deadlines. Must have effective financial, analytical and decision making skills.
Must possess ability to be a fast learner, be creative, flexible with good negotiation skills and ability to effectively work in teams.
Knowledge of regulations, compliance and legal standards impacting brand management. Knowledge of and a tradition of success in utilizing selling skills, high-level negotiating skills, and leadership competencies in a commercial environment
Significant Work Activities and Conditions: N/A
Travel: Yes, 15 % of the Time
Job Type: Experienced
Job Level Code: IC