AbbVie Manager, Promotional Analytics in North Chicago, Illinois
Manager, Promotional Analytics
USA, Illinois, Lake County
The Manager, Promotional Analytics is to provide analytic leadership and integrate marketing and sales information to:
Strengthen the Brand and Sales teams understanding of marketplace performance and opportunities through tracking and analysis of physician, account andcompetitive data at a national and sub-national level
Partner with Brand and Sales Leadership to align Marketing strategies and key priorities to marketing and sales force execution
Support current and future Immunology portfolio and identify launch and competitive defense opportunities
Meaningfully communicate insights and information to a broad group of stakeholders through exceptional oral and written communication
Key AbbVie Responsibilities:
Conduct national and sub-national analysis and report key insights to stakeholders that include Sr. Leadership, Marketing and Sales Leadership.
Solid understanding of various data sets leveraged by Sales and Marketing organizations
Identify and address key business issues relative to product performance ensuring that multiple stakeholder perspective is considered, and integrate all available information specific to the issue
Effectively communicate results of complex analytical models and influence action to improve brand performance
Leverage/build innovative, sophisticated analytic models that address critical issues but also meet key business criteria (e.g. cost, risk, business impact) and key technical criteria (e.g. reliability, validity, and predictability)
Partner with MABI colleagues to elevate the use of analytic modeling methods to further optimize Sales and Marketing execution
Position will be filled as a grade 17 or 18, depending on candidate experience.
Bachelor’sDegree required, with a concentration in marketing/sales/quantitativeanalysis preferred.
Thisposition requires 4-6 years of relevant experience in quantitativeanalysis of sales and marketing information and the use of this informationin the development of business plans and strategies, and 6-8 years ofprofessional experience. It also requires strong leadership skillsand a proven ability to work closely and effectively with all corporatefunctions and senior management.
Demonstratesstrong project management skills and ability to multi-task.
Mustexhibit proficiency commensurate with grade in the following competencies:anticipate future needs, build collaborative partnerships, design andimplement innovative solutions, demystify complex information, communicateinsights and solutions and coach for greater team effectiveness.
Commandof the following software programs (PowerPoint, Excel, Access).Experience with SAS/SPSS preferred.
Bachelor’s Degreerequired; degree in Business Administration, Statistics, Economics orsimilar preferred.
Master’s Degree preferred.
Previous Pharmaceutical experiencepreferred.
Key AbbVie Competencies:
Strong communication, presentation and inter-personal skills.
Strongplanning and organization skills.
Strong focus on teamwork, relationship-building and influencingothers; while acting courageously, constructively, and with agility andaccountability.
Demonstrates ability to effectively partner across multiplestakeholders (i.e. Sales Leadership, Brand Marketing, Sales Operations,MABI).
AbbVie is an Equal Employment Opportunity employer: we do not discriminate on the basis of race, color, religion, national origin, age, sex (including pregnancy), physical or mental disability, medical condition, genetic information, At AbbVie, we value bringing together individuals from diverse backgrounds to develop new and innovative solutions for patients. As an equal opportunity employer, gender identity or expression, sexual orientation, marital status, protected veteran status, or any other legally protected characteristic.
Significant Work Activities and Conditions: Continuous sitting for prolonged periods (more than 2 consecutive hours in an 8 hour day)
Travel: Yes, 15 % of the Time
Job Type: Experienced