AbbVie Marketing Director in Lake County, Illinois
USA, Illinois, Lake County
2 additional locations
Vision and Strategy: Provide overarching leadership and direction for Marketing vision, strategies, plans and resource investment for franchise and/or functional unit. Align and lead the charge. Encompass a “One AbbVie” mindset and perspective in all strategies.
Leadership:Set tone and priorities for scale and scope of accountability. Influence and persuade across multiple external and internal constituents (stakeholders and partners). Lead and develop direct, indirect and cross-business team. Infuse AbbVie Ways of Working and Talent Philosophy in day-to-day leadership and management of the business. Uses coaching effectively and efficiently to create high-performing teams and elevate team’s marketing skills and knowledge.
Action and Accountability:Determine appropriate action, execution, tracking and monitoring of Marketing Plans by employing marketing skills included the Mx2.0 framework. Market Awareness:Maintain focus on and consistently triangulate market dynamics, constituents’ needs, and business priorities to determine best, market-advantaged course of action
Strategic Impact:Formulate and adjust business plans and actions to achieve business objectives and goals, including financial, constituents and market results. Grow and gain share and penetration. Take and recommend appropriate strategic decisions and actions for the best interest of AbbVie, franchise and brand at the varying life cycle stages.
Commercial ADT lead for the development and execution of the long term CREON supply strategy including qualification of SPL API and Cork DP manufacturing plant.
Launch strategy for new Cork formulation including Trade, MHC, demand planning and in-field team plans
Commercial lead for other CREON related data generation initiatives including RWE, HEOR, MABI, etc.
Strategic commercial guidance for three clinical trials in partnership with medical affairs and clinical development team:
CREON in Pancreatic Cancer
EPI Due to Other Conditions
Cork qualification clinical trial
Product Innovation workstream lead for evaluation of product enhancements including formulation, packaging, regulatory strategies, etc.
Commercial Triad member for the CFTR Development program (future program with launch anticipated in 2025; less work in 2019 but will gear up over the next 2 years)
Bachelor’s Degree required.
Cross-functional and/or similar experiences including field sales, finance, regulatory, research & development and other relevant business functions, like Managed Care, MABI.
Equal Opportunity Employer Minorities/Women/Veterans/Disabled
Travel: Yes, 10 % of the Time
Job Type: Experienced